ALL PARAGRAPHS MUST BE AT LEAST 5 SENTENCES LONG. ALL PARAGRAPHS MUST BE AT LEAST 5 SENTENCES LONG.ALL PARAGRAPHS MUST BE AT LEAST 5 SENTENCES LONG
Prior to beginning work on this assignment:
Read Chapters 6, 7, 8, and 9 in your textbook: Jaggia, S. (2023). Business analytics: Communicating with numbers (2nd ed.). McGraw-Hill Higher Education.
In this week’s discussion, you identified parameters for your sample population:Industry and Purpose:
The company operates within the mold remediation industry, specializing in identifying, cleaning, and preventing mold growth in residential and commercial buildings. Mold remediation is a critical service as mold growth can impact air quality, damage property, and pose health risks.
Product or Service for Survey:
The company plans to offer a new preventative treatment service that uses eco-friendly chemicals to prevent mold growth for up to two years. This service aims to provide long-lasting protection for clients’ homes and workplaces.
Problem Solved by the Service:
Mold growth is a recurring issue that, if not addressed, can lead to costly repairs and health hazards. This new preventative treatment service will help customers avoid future mold infestations, thereby reducing long-term expenses and improving indoor air quality and health outcomes.
Survey Objectives:
The organization wants to learn the potential demand for this preventative service among their target audience. Specifically, they aim to understand:
The awareness level of mold-related risks among potential customers.
Customers’ willingness to invest in preventative treatments.
The preferred frequency and pricing models for preventative treatments.
Sample Population and Rationale:
To gather accurate and representative data, I would focus on homeowners and property managers within regions that typically experience higher humidity, as these areas are more prone to mold issues. The sample would also include clients with past mold issues, as they would likely value preventative solutions. By targeting these demographics, we can gather insights from those most likely to benefit from the service.
Sample Size and Determination:
To ensure the survey results are statistically significant, a sample size of 400 respondents would be ideal, balancing precision and feasibility. This number was determined using a 95% confidence level with a 5% margin of error. A sample size of 400 in this context should adequately represent the population of mold-prone regions, allowing for insights that can guide the company in planning and launching this service.
Now, you will need to create a survey proposal. Your survey must be thorough and persuasive enough to convince your leadership to sponsor the survey.
In your paper,
Explain why you will conduct the survey and what information you will gain from the survey responses.
Identify the type(s) of data that will be collected.
Outline the parameters for your proposed survey, considering what management would need to know.
Create ten sample questions for your survey, considering common issues in survey design.
Explain your reasoning for choosing your sample questions.
The Survey Proposal paper
must be two to three double-spaced pages in length (not including title and references pages, charts or tables), and formatted according to APA StyleLinks to an external site. as outlined in the Writing Center’s APA Formatting for Microsoft WordLinks to an external site. resource.
must include a separate title page with the following:
title of paper in bold font
Space should appear between the title and the rest of the information on the title page.
student’s name
name of institution (The University of Arizona Global Campus)
course name and number
instructor’s name
due date
must utilize academic voice. Review the Academic VoiceLinks to an external site. resource for additional guidance.
must include an introduction and conclusion paragraph.
Your introduction paragraph needs to end with a clear thesis statement that indicates the purpose of your paper.
For assistance on writing Introductions & ConclusionsLinks to an external site. as well as Writing a Thesis StatementLinks to an external site., refer to the Writing Center resources.
must use at least one credible source in addition to the course text.
The Scholarly, Peer-Reviewed, and Other Credible SourcesLinks to an external site. table offers additional guidance on appropriate source types. If you have questions about whether a specific source is appropriate for this assignment, please contact your instructor. Your instructor has the final say about the appropriateness of a specific source for a particular assignment.
To assist you in completing the research required for this assignment, review Quick and Easy Library ResearchLinks to an external site. tutorial, which introduces the University of Arizona Global Campus.
must document any information used from sources in APA Style as outlined in the Writing Center’s APA: Citing Within Your PaperLinks to an external site. guide.
must include a separate references page that is formatted according to APA Style as outlined in the Writing Center.
Review the APA: Formatting Your References ListLinks to an external site. resource in the Writing Center for specifications.
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